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Exploring Iconic Italian Industries through Marketing & Mgmt

$2,425
22%
Raised toward our $11,000 Goal
21 Donors
Project has ended
Project ended on February 28, at 11:59 PM EST
Project Owners

Italy Through the Lens of Marketing & Management

Study abroad programs give Ball State students an opportunity to explore outside the classroom and around the world. Many of our study abroad programs are led by BSU faculty members-- they develop high-impact courses to be taught internationally, perhaps for a summer session, a full semester, or even a quick trip during winter or spring break. This year over 250 BSU students will participate in a BSU faculty-led study abroad program! Gifts to the Study Abroad Fund will help support projects like Exploring Iconic Italian Industries Through Marketing & Management, Black Global Studies in Belize, Travel Writing in France & Italy, Ecology in Namibia, and Leadership in Ireland, just to name a few.

 

About Exploring Iconic Italian Industries Through Marketing & Management:

Our group of 17 BSU students will travel to Italy in May & June to study the iconic industries of Italy. One of the things we're most excited to do is help the students around them see Italy through the lens of Marketing & Management of the various industries: gelato, mozzarella, Prosecco, glassblowing, Chianti, classic art, Limoncello . While we're there, we'll learn to the foundations of marketing decision-making in the global and intercultural marketplace and managerial challenges and opportunities faced by multinational corporations. This course is led by Dr. Rebecca VanMeter from Marketing & Prof. Carla Flores from Management. 

 

*any additional funds raised will be used for future program expenses.


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